As a senior-level sales professional responsible for three successful multi-million dollar start-ups, I've learned that generating and closing sales is not luck!
I've been selling B2B online marketing products, services and software for the past two decades. As a result, I've had a front-row seat to how the internet, device technology and social media platforms have impacted the way people go about researching and making buying business decisions.
In today's world, buyers have the power; they approach the purchase journey from a different path, and they want a personalized sales experience. Therefore, as salespeople, we need modernized sales strategies and processes that align with today's buying behaviour if we're going to be successful.
The bottom line is we live in buyer-centric world, so should you not be using buyer-centric sales strategies?
Times have changed, and so has the buyer!
A recent study showed that 70% of buyers think salespeople and businesses are still using old-school, outdated sales strategies that cause buyer frustration, which ends with lost sales opportunities because the sales strategies don't align with today's expectations. The buyer-centric sales methodology works because it's centred around the buyer's behaviour and expectations which also aligns with the sales process.
Believe it or not, Sales is a Sport!
If you think about sales as a sport, you might have better luck succeeding at it. In sports, there is always a winner and a loser. Selling is very similar; you sold them on "yes," in which case you won, or they sold you on "no," in which case you lost. Just like succeeding in sports, selling requires improving your skill set to stay on top of your game.
This specialized step-by-step sales training program is for B2B salespeople and sales managers who want a simple, easy to understand modern buyer-centric sales methodology they can customize to their specific industry and implement themselves with no additional sales training.
Upon completion of the twelve sales training courses and exercises, you will be able to start generating more leads, connecting with more prospects, converting more prospects into opportunities and closing more customers.
A Fresh Approach...
"I've been in sales for the past 13 years, from financing to telecom and now industrial-grade tools & technology. These courses are not just for sales professionals but for all salespeople. Ron does a great job in focusing on the fundamental factors of the human interaction: genuinely caring for others, which when applied in a professional setting can create economic benefits. The world has changed, businesses have changed and so have our expectations. Ron's courses extract the fundamentals, setting you up for more meaningful interactions with the world. His strategies are fresh and well researched, and when applied for myself have proven relevant, successful and spot on. I'm a better person and a professional after being taken through this process." Alex T. - Verified Buyer 02/06/19 ⭐⭐⭐⭐⭐
Makes So Much Sense...
"All of this makes so much sense. It’s like a light goes off, and you realize how much better the whole process can be. It is rare that you learn a true new way to sell. I have been selling for a long time, and my focus had only been about my next sale, and how to get it. With RGC Sales, I learned how to take a breath, learn about my customers and help them buy. Such a different experience for both me and the customer. Sales increase and you love the job again." Angela O. - Verified Buyer 23/07/19 ⭐⭐⭐⭐⭐
"Every single sales person should have the opportunity to learn with Ron. I had the great pleasure to learn with him in person: in his training class. I’ve never had such a great learning experience in my career. (By the way, I’m an Account Manager, with an Engineering diploma, and a six years sales experience, who started working as a Sales Trainee for one of the largest multinational IT companies of the world). Everything I’ve learned with him was so valuable. It REALLY changed my mindset and the way I was doing business with my customers. Believe or not, after one month, I can already see the results! They came so fast! I feel confident as a professional, complete as a person and even more motivated to help my clients succeed. I know for sure that, as a consequence, I’ll overachieve my targets. Thank you, Ron!!!" Rodrigo M. - Verified Buyer 31/05/19 ⭐⭐⭐⭐⭐
"An exceptional program that translates into real results. Highly recommended for those just starting out or for those who want to refine and modernize their approach. Thank you!" Andrea J. - Verified Buyer 16/08/19 ⭐⭐⭐⭐⭐
Ron Cassan Sales Training
Vancouver, BC, Canada
Ron Cassan provides sales training for B2B salespeople, sales managers and business owners that want to sell more by modernizing their sales skills and sales strategies.
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